Marketing excellence
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Marketing excellence winning companies reveal the secrets of their success by Hugh Burkitt

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Published by Wiley in Chichester, England, Hoboken, NJ .
Written in English


  • Marketing -- Great Britain -- Case studies.,
  • Success in business -- Great Britain -- Case studies.,
  • Business enterprises -- Great Britain -- Case studies.

Book details:

Edition Notes

Includes bibliographical references and index.

StatementHugh Burkitt and John Zealley.
GenreCase studies.
ContributionsZealley, John., Marketing Society.
LC ClassificationsHF5415.12.G7 B87 2006
The Physical Object
Paginationxiv, 373 p. :
Number of Pages373
ID Numbers
Open LibraryOL17889815M
ISBN 100470060271
ISBN 109780470060278
LC Control Number2006033563

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